Great Ideas for promoting a Book from Rachelle Gardner

Author Rachelle Gardner posted an interesting article on her blog about building an author platform vs. promoting you book.  You can find it here.

It's a short article and sometimes in this busy world that's a good thing, but it gives great ideas on how to promote your book. I want to share this and also have it here so I can return to it when Book Two and other things are ready to publish.

Now here's an unrelated pic...